Internet Marketing Podcast, Web Usability Blog - Intuitive Websites

Building a Web Marketing Team

June 20th, 2006 Intuitive Websites

Eight job positions (or hats) that are essential to a successful Website.

Action Plan

• Don’t wing it, set up your team to run a business.
• Put a hat on people in the 8 groups above
• Evaluate internal skills and outsourced skills
• When evaluating external skill sets determine if they are: Marketing, Design, Technology or Project Management

Resources

• Building A Web Team (Presentation from Dartmouth)
• Web Team Roles
• The Ideal Web Team (Part 1) (Part 2)

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