Archive for June 20th, 2006

Building a Web Marketing Team

Eight job positions (or hats) that are essential to a successful Website.

Action Plan

  • Don’t wing it, set up your team to run a business.
  • Put a hat on people in the 8 groups above
  • Evaluate internal skills and outsourced skills
  • When evaluating external skill sets determine if they are: Marketing, Design, Technology or Project Management

Resources

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